Knowing where to submit an invention idea is as critical as the invention itself. In 2026, the submission landscape has shifted toward "targeted open innovation," where major brands like Procter & Gamble and Unilever actively seek external concepts through structured digital portals. By utilizing an aggregated platform like MarketBlast, inventors can bypass the "black hole" of general corporate inboxes and submit directly to companies with active "Product Hunts" in their specific niche—ensuring your idea is seen by decision-makers looking for immediate licensing opportunities.

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1. Direct Submission to Companies That Accept Inventor Ideas

Many established companies welcome product ideas from independent inventors, particularly if they align with their industry and market needs. Some corporations even have dedicated submission portals for inventors to present their ideas.

How to Find These Companies:

Research companies in your niche and check their websites for “Open Innovation” or “Inventor Submission” programs.

Look for brands that frequently launch new products, as they are more likely to seek outside innovation.

Contact companies directly and ask if they accept invention submissions.

Examples of Companies That Accept Submissions:

Procter & Gamble Connect + Develop – P&G works with outside inventors to bring new products to market.

Unilever Open Innovation – Unilever looks for new technologies and product ideas from independent inventors.

Johnson & Johnson Innovation – Focuses on healthcare-related innovations.

Before submitting your idea, always read the company’s submission terms carefully. Some require that you have a patent or provisional patent before submitting.

2. Pitching to Invention Submission Companies

Invention submission companies specialize in helping inventors refine their ideas and connect with potential manufacturers or investors. 

MarketBlast.com is an open innovation platform that connects inventors with companies actively seeking new product ideas. It allows users to submit their inventions to multiple companies in one place, streamlining access to potential buyers, manufacturers, and investors. Inventors can create an account, upload invention details, and submit to participating businesses across various industries. The platform also offers resources for patenting, prototyping, and marketing, making it a valuable tool for those looking to maximize exposure and licensing opportunities efficiently.

3. Submitting to Crowdsourcing Platforms and Open Innovation Challenges

Crowdsourcing platforms allow inventors to showcase their ideas to companies and investors looking for innovative products. Many corporations and organizations also hold open innovation challenges to find new solutions.

Popular Crowdsourcing and Open Innovation Platforms:

Quirky – A platform where inventors can submit ideas and receive community feedback. If an idea is chosen, Quirky helps develop and market it.

Yet2 – Connects innovators with companies seeking new technology and product solutions.

HeroX – Hosts innovation challenges in various industries where inventors can submit their ideas.

Crowdsourcing platforms often work on a revenue-sharing model, where inventors receive a percentage of sales if their idea is commercialized.

4. Licensing Your Idea to a Manufacturer or Distributor

If you prefer to avoid the risks and costs of manufacturing your own product, licensing may be the best option. Licensing allows you to grant another company the right to produce and sell your invention in exchange for royalties.

Steps to License Your Invention:

Identify companies in your industry that already sell similar products.

Research their licensing policies or contact them directly to gauge interest.

Protect your idea with at least a provisional patent before pitching.

Prepare a professional presentation that highlights your invention’s benefits.

Where to Find Licensing Opportunities:

The United Inventors Association (UIA) – Offers resources and connections for licensing your invention.

Licensing International – A global network for licensing professionals.

Licensing can be a great way to monetize an idea without the complexity of running a business. However, it requires patience and negotiation skills.

5. Submitting to Venture Capitalists and Angel Investors

For inventors with groundbreaking ideas that require substantial funding, pitching to investors may be the best route. Venture capitalists and angel investors can provide the financial backing needed to develop, patent, and bring an invention to market.

Where to Find Investors:

AngelList – A platform that connects startups and inventors with investors.

Gust – Helps startups and innovators find funding.

Local Angel Investor Networks – Many cities have investor groups that fund early-stage inventions.

When seeking investors, be prepared with a solid business plan, market research, and a prototype if possible. Investors want to see a clear path to profitability before committing funds.

6. Selling Your Idea Outright

If you don’t want to deal with licensing or manufacturing, you can sell your idea outright to a company for a one-time payment. This is common in industries such as consumer products, technology, and healthcare.

How to Sell an Invention Idea:

Identify companies actively buying new product ideas.

Protect your idea with intellectual property (patents or trademarks).

Negotiate terms that ensure you get fair compensation.

Some inventors prefer this route because it offers immediate financial gain without the long-term effort of launching a product. However, selling outright means giving up all future rights and royalties.

7. Applying for Government and Industry Grants

Some inventions, particularly those in technology, healthcare, and sustainability, may qualify for government or private grants. Grants provide funding without requiring repayment or equity.

Where to Find Grants for Inventors:

Small Business Innovation Research (SBIR) Program – Offers funding for tech-based inventions.

National Science Foundation (NSF) Grants – Supports scientific and engineering innovations.

State and Local Economic Development Programs – Some states offer grants for product development.

Applying for grants can be competitive, so be prepared to submit detailed proposals explaining how your invention solves a problem and benefits society.

8. Participating in Trade Shows and Industry Events

Trade shows offer inventors a chance to showcase their ideas directly to industry leaders, investors, and potential buyers.

Popular Trade Shows for Inventors:

The National Hardware Show – For tools, home improvement, and hardware-related inventions.

CES (Consumer Electronics Show) – Ideal for tech-based innovations.

The Licensing Expo – Focused on licensing deals and partnerships.

Attending trade shows allows you to network with key decision-makers and gain industry exposure. Be sure to have a well-prepared pitch and marketing materials when presenting your invention.

Final Thoughts

Choosing the right place to submit your invention idea depends on your goals, industry, and level of involvement in bringing it to market. Whether you pursue licensing, direct company submissions, investor funding, or invention submission companies, it’s essential to research each option carefully and protect your intellectual property. With persistence and strategic planning, your invention idea can find the right path to success.